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P&G continues to leverage social media to connect with consumers and market beauty products.
December 8, 2011
By: Jamie Matusow
Editor-in-Chief
P&G Beauty has teamed up with Robert Verdi, leading lifestyle expert, celebrity stylist and t.v. personality, to connect with consumers, offer tips for the holidays and market its beauty products through social media avenues. According to the company, P&G Beauty gift sets offer ideal pairings of top products from Olay, Secret, COVERGIRL, Pantene, Herbal Essences and Venus. “Instead of giving another bag of potpourri or ornament this year, delight everyone on your holiday gift list with the P&G Beauty products they already use and love,” says Verdi. “Stock up on gift sets to spread holiday cheer to your children’s teachers and babysitters. Pick up high-tech finds like the Olay Pro-X Advanced Cleansing System or Crest 3D White 2 Hour Express Whitestrips for your beauty-focused friends. Best of all, these holiday must-haves are available at the stores you shop at every day, which means one less trip to the mall.” Verdi will share his tips for holiday gifting, entertaining and decorating with P&G Beauty Facebook fans at www.Facebook.com/PGUnitedWeBeautify
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